Web Development – Process

Web Development Phase 1: Getting the right information

After receiving your order and related payments, we then start the web development and learn more about you and your business, your business aspirations and goals etc. If you have a selection of established Websites that you think look great then that would speed up the process. Everyone has an idea of Websites they like and aspire to. This will give us an idea of what kind of feel you like and how you would like to see the Website look. Obviously we are looking to create your own personal Website that is original to your business but we can get an idea of what you like and work accordingly. We will require any media you want to use in the site - Logo's, video's, articles, materials, press releases, product photo's etc to be supplied to us within 7 working days.

Web Development Phase 2: Website Content

Now that we have created a layout and design acceptable to you, we then move on to creating real content for your site. It is within this stage that your pages are created with on page search optimisation techniques including keyword research, keyword density, tags, titles, sitemap etc. Basically all this means is that your site is fully prepared to be search engine friendly - created in a way that will allow the search engines to 'see' your site, determine what it is about and place it in the SERP (search engine results page). This simply means if you have a home security company the page you will most likely want to be found on is Home Security when a potential client types in the search term - "home security"

 Social Networking

Using the power of social properties like Facebook and Twitter, we will further enhance your promotion with a creation of a Facebook Fanpage and Twitter account. This is followed by the creation of your business Web 2.0 properties like Squidoo, Blogger, WordPress.com etc. These will be mini sites that link back to your main site. All this is done with a view to maximising your business Website promotion and helping rankings and traffic. For details see IntegritySeo-Matic©

 Promotion

Once the site is delivered to you and released to the search engines, it is time to get promoting your site. Here at Web Design Integrity, we believe that an essential aspect of web development is to follow through with a carefully planned promotional period that gets your site listed on all the search engines and is then followed by content driven promotion in the form of articles, press releases, video, book marking and social networking.